Just like other online social networking sites, you can pay for a monthly or yearly subscription that gives you access to extra features and capabilities. Because artists evolve through feedback from their peers, perhaps the most vital paid feature is Critiques, which lets you solicit in-depth observations on a specific piece of work you created. In addition, you can write critiques for other artists and help them hone their craft.
The tremendous volume of digitized artwork flowing into deviantART's services requires a lot of hard disk space and bandwidth, meaning the site incurs substantial infrastructure bills. To offset those expenses, deviantART posts banner ads on many of its pages. Although a basic membership is free, deviants with paid subscriptions can browse the site ad-free.
There are other benefits for paying members, too. You can apply journal skins to your blog to personalize its appearance, access your gallery's visitor statistics, participate in the beta testing of unreleased features, start polls and more. You can also sell prints of your work through deviantART's online store, although the site does take a percentage of your earnings.
Of course, one of the biggest benefits of deviantART is that you become part of an online community that provides exposure for its members. Each day, site administrators post Daily Deviations, which are hand-selected works from artists who create unique works and who actively participate in the community. And simply having a gallery of your best work online is important, too, letting you show off your creative skills to potential employers or fans with deep pockets and a love of interesting art.
Although garnering more profile views doesn't necessarily mean more accolades or paid work, marketing-savvy artists can use the site's many interactive networking features (and deviantART's embedded paid advertising links) to increase gallery traffic.
Membership also lets you participate in DEVmeets, which are offline gatherings where deviants meet, network and brainstorm their projects.